• Related Degrees
• Degree Requirements

The College of Business students who meet the prescribed degree requirements will be awarded a bachelor of science degree with a major in marketing. Students work with their marketing faculty advisor in the selection of upper-division major courses.

Related Degrees

Degree Plan and Description	Printable Degree Plan
BS - Accounting	Degree Plan
BS - Business Administration	Degree Plan
BS - Marketing	Degree Plan

Degree Requirements

(Printable Version with full details)

The prerequisites and corequisites of the degree requirements are subject to change.

FRESHMAN YEAR- FALL SEMESTER: 16 hours
Credit Hours	Courses	Notes	Grade
3	ENGL 1203 Freshman English I
3	MATH 1403 College Algebra	3
3	COBI 1033 Foundations of Business	2 & 4
3	Fine Arts/Humanities/Social Science Requirement	1
3	Fine Arts/Humanities/Social Science Requirement	1
1	MGMT 1201 Planning for Success	3
FRESHMAN YEAR- SPRING SEMESTER: 15 hours
Credit Hours	Courses	Notes	Grade
3	ENGL 1223 Technical Composition
3	SPCH 1203 Intro to Speech Communication
3	MATH 2403 Survey of Calculus
3	History/Government requirement	1
3	General elective	3
	Demonstrated Business Computing Competency	7
SOPHOMORE YEAR- FALL SEMESTER: 16 hours
Credit Hours	Courses	Notes	Grade
3	MGMT 2963 Business Statistics	2 & 4
3	MGMT 2863 Business Communications	2 & 4
3	ECON 2803 Principles of Macroeconomics	2 & 4
3	ACCT 2803 Principles of Financial Accounting	2 & 4
4	Science requirement	1
SOPHOMORE YEAR- SPRING SEMESTER: 15 hours
Credit Hours	Courses	Notes	Grade
3	ACCT 2813 Principles of Managerial Accounting	2 & 4
3	ECON 2813 Principles of Microeconomics	2 & 4
3	LAW 2003 Legal Environment of Business	2 & 4
2	COBI 2032 Fundamentals of Managerial Effectiveness	2 & 4
4	Science requirement	1
JUNIOR YEAR- FALL SEMESTER: 15 hours
Credit Hours	Courses	Notes	Grade
3	FIN 3713 Business Finance	2
3	MGMT 3153 Organizational Behavior	2
3	MKTG 3013 Principles of Marketing Management	2
3	RHET 3603 Writing for the Workplace
3	Fine Arts/Humanities/Social Science Requirement	1
JUNIOR YEAR- SPRING SEMESTER: 17 hours
Credit Hours	Courses	Notes	Grade
3	MGMT 3523 Operations Management	2
3	COBI 3032 New Venture Creation	2
3	MKTG 3123 Consumer Behavior	2
3	MKTG 3133 Marketing Research	2
3	Fine Arts/Humanities/Social Science Requirement	1
3	Fine Arts/Humanities/Social Science Requirement	1
SENIOR YEAR- FALL SEMESTER: 17 hours
Credit Hours	Courses	Notes	Grade
3	MGMT 3913 Decision Support Systems	2
3	MKTG 4003 Selling Strategies	2
3	Major requirement	2 & 5
3	Major requirement	2 & 5
3	Upper-level free elective	6
2	COBI upper-level elective	2
SENIOR YEAR- SPRING SEMESTER: 15 hours
Credit Hours	Courses	Notes	Grade
3	COBI 4813 Strategic Management	2
3	MKTG 4033 Services Marketing	2
3	Major requirement	2 & 5
3	Major requirement	2 & 5
3	Upper-level free elective	6
Total Hours: 126 At least 48 hours must be upper level

The prerequisites and corequisites of the degree requirements are subject to change.

NOTES
1: General Education Core Requirements, see Graduation Requirements section of the catalog. Follow requirements with these stipulations: Social Sciences-select one course: HIST 1123 or 1133, and two additional courses.
2:These courses are used to determine major courses in residency, see Graduation Requirements. A cumulative GPA of 2.25 is required in these courses to meet graduation requirements, College of Business.
3: General Electives, seven hours: Select lower-level courses that will satisfy degree requirements for a baccalaureate program; MATH 1403 is shown in first semester as a general elective if it is needed as a prerequisite for MATH 2403. MGMT 1201 is required for first-time, full-time freshmen.
4: Lower-level Business Core, 26 hours (includes ECON courses): Courses required prior to taking upper-level courses in the College of Business.
5: Major requirements, 12 hours upper-level. Select six hours of upper-level MKTG electives. Select six other upper-level hours from within the College of Business; at least two business disciplines must be represented (ACCT, ECON, FIN, LAW,and MGMT).
6:Consult with faculty advisor. Upper-level free electives must be selected from baccalaureate degree programs offered by the College of Science, Technology, Engineering, and Mathematics; College of Languages and Communication; College of Humanities and Social Sciences; College of Education; College of Health Sciences.
7:Demonstrated Business Computing Competency may be fulfilled by a satisfactory score on the challenge exam or successful completion of MGMT 2103.

Transfer Course Information

The Arkansas Course Transfer System (ACTS) contains information about the transferability of courses within Arkansas public colleges and universities. Students are guaranteed the transfer of applicable credits and the equitable treatment of the application of credits for the admissions and degree requirements. Courses transferability is not guaranteed for courses listed in ACTS as "No Comparable Courses." Courses with a D grade will not transfer unless an appeal for exception is submitted in writing to the provost prior to the first day of class. ACTS-Arkansas Course Transfer System http://acts.adhe.edu -select Course Transfer. Students may also view the UA Fort Smith Transfer Credit Guide at www.uafortsmith.edu/Transfer/TransferCreditGuide.